It’s been with some amusement that I’ve been hearing about the BudLight Boycott.

It’s been characterized as a boycott in many of the media reports.

I think that overstates what’s going on.

A Boycott suggests that there’s an organizing group. Folks with an agenda, newsletter, signs, and protesters.

I think this is far more organic and not organized. I think this is individual people saying they’re tired of a particular aspect of American life and are choosing individually to avoid a product.

I didn’t talk to anyone about my decision to avoid BudLight. Indeed, I was very disappointed to discover that my beloved Corona was owned by Anheuser-Busch. I thought Modello was still an independent company.

It’s not a problem, I like Blue Moon just as well. For me, Corona versus Blue Moon is more often a matter of pricing. Given that I don’t drink a lot of beer I guess it’s a nonissue because a 12 pack lasts me more than a month. I like a beer sometimes with lunch and sometimes it’s nice to have a beer after I’ve been out doing yard work.

Next beer run, I’ll be buying Blue Moon.

I’ve not talked to anyone about boycotting. I don’t much care what other people are doing. I chose to distance myself from Anheuser-Busch because I personally am weary of the Trans Shit.

I’m also weary of corporate America and politicians pandering to the latest fad. The only way to register my annoyance with companies is not to use their products, so Anheuser-Busch, among others, doesn’t get my dollar.

I suspect that the rest of normal folks like me, make similar choices all the time. I know Jewish folks who will not buy BMW, Volkswagen, Audi, Porsche, or Mercedes. I’d hope you don’t need an explanation, if you do, you can look it up. I also know American folks who will not buy a Japanese car. Neither of these groups are racist, nor are they boycotting, they just have a very long memory, and a plethora of other options.

Where Target is concerned It’s not as easy. I really like the Super Target. I like being able to go one place and get what I need. If I hit the Super Target early enough I don’t even have to deal with a bunch of people. Wouldn’t be surprised to find a lot of people in the same boat.

That being said, I’m planning to give Costco a whirl for groceries this week. The problem is the portion size and subsequent storage of items. I might be back at the Super Target, or I’ll just go to a regular grocery store.

The point is I’m not actively boycotting Target, I’m choosing not to patronize them when / if it’s convenient to do so.

I’m doing that with a lot of products.

I’d bet that from a marketing standpoint that’s a whole lot tougher to deal with, or correct.

How do you combat apathy that is a result of your customer base not being really angry at you, rather they’re just not interested in your virtue signaling, and therefore your company’s products.

Worse, I’d bet that once a corporation has become known for virtue signaling and pandering, they will have a tough time coming back from it. Almost any advertising campaign would be viewed through the same lens.

I recently loaded up on Apple Products. I was replacing worn out devices and preserving a software investment. I actually didn’t enjoy going to the Apple Store.

In the back of my mind was the thought, “I wish Apple would just sell Technology and avoid politics,” And then I was helped by a jittery blue haired young lady who almost scolded me for not making a shopping appointment. It was the epitome of what I found distasteful about putting money in Apple’s pocket.

Will I purchase other Apple Products? Probably. Will I be excited about those purchases? Probably no more than being excited about a visit to the dentist. I’ll have to do it, I know it’s gonna be expensive, and that’s just the way it is. If I’m not the only customer to feel that way, then Apple isn’t going to do much growing.

They’re not the only company who may be facing this kind of issue, but they’re one of the largest and most visible.

NorthFace is another company that is well known but perhaps a bit more niche than Apple. Their most recent ad might have reduced their annual sales for much the same reasons.

Why buy NorthFace which is arguably an expensive brand when you can buy Mountain Hardwear, or Patagonia, or Osprey.

NorthFace is a company that should have put the money they spent on a crappy ad, into improving quality. I had a NorthFace 3 season jacket that was 12 years old. It had held up well but needed to be retired.

I went to a store that handled NorthFace and found that similar jackets were badly made, more expensive, seemed to use cheap materials, (they felt cheap,) the zippers were awful, and were overall less flexible.

I ended up buying 2 Costco jackets for a total of $40 that have taken the place of the 3 season I had.

The pity is I’d gone back to a store explicitly to purchase another NorthFace 3 season jacket.

When I bought my jacket I paid something like $400 for it and didn’t blink. The quality was great and the versatility was worth every penny. I even bought another one for my other half.

I’m not boycotting NorthFace, I just won’t look at their products. That shitty ad with a genderfuck drag queen did nothing but fully take NorthFace off my radar. If that ad turned me off what did it do to the rest of America?

I don’t really think there is any boycott against any company in particular. I think it’s just an overall tiredness of average everyday folks with everything woke.

Honestly, this whole woke thing might be finally coming to an end. If it is, good riddance to bad rubbish.

I’m not sure this is a good idea.

I just got an invitation from some of The Other half’s circle of old friends, to attend a beginning of summer event.

Generally speaking members of the group are okay people. There’s one however who drinks too damn much and then becomes an asshole.

NO, It’s not me… I’m an asshole ALL the time! I don’t need booze to become one.

On the one hand I’d like to see some of these guys and I’m sure they have questions about the Other Half’s passing. They deserve answers and I suppose it’s out of a sense of duty to the Other Half that I’m considering going to the event.

I’ll admit to an ulterior motive in going because the asshole likes to pick on people he considers to be “less than”. This particular person is an academic elitist with an Art degree of some sort and considered people like me “less than,” in spades.

I’m not an academic, and I was actually involved in the production of goods and services. He’s always liked getting under my skin, it was somehow amusing or entertaining for this guy to sour every single party we attended. I was always restrained so that I didn’t embarrass the Other Half.

But now the Other Half isn’t around, and he wouldn’t be embarrassed if I just said exactly what I thought.

You see, even after I stopped going to the events hosted by the Other Half’s friends, the drunk elitist simply turned his venom on my Other Half. Within a year or two my Other Half stopped accepting invitations to their parties as well. I don’t think my Other Half had seen this group of old friends for at least 4 perhaps 5 years.

It might be cathartic, hell it might just be dang fun to inflict pain on someone that offended me and my other half on so many occasions. I can’t decide if ignoring this particular bloviating asshole or confronting him directly and brutally would be the best path. I think I’ll have to make that decision on the fly if I decide to go to this event in the first place.

It will probably be the last time I see any of these people and as such… Well I might as well go out with a bang!

I would like to spend time with the hosts and at least one if not two of the other guys. If it becomes too much I can leave. Since I’ll be alone I won’t have to worry about forcing the Other Half to cut the evening short.

So this is interesting. I was half tempted to do this as a reaction video…

I decided that I didn’t want to do the video thing about this but I’m thinking about starting up a video blog. Perhaps more on that later.

However, to the point, The Durham Report is out. All I can say is Damn! 

John Durham

You’ve got to be kidding me! What about those people who were imprisoned, bankrupted, or otherwise had their lives utterly destroyed by the DOJ/FBI perusing a totally fake investigation? Do they get their lives back? Do they get the time they spent in prison back? Do they get reparations? 

What about the fundamental loss of faith in our justice system, or our political system, on the part of the people? Why would anyone believe in the government or DOJ ever again? 

This is serious shit!

We have a clear comparison of justice as applied to Democrats versus Republicans (Specifically Republicans associated with Trump). Hilary Clinton, had some skeletons in her closet running up to the 2016 election but her issues were ignored while the FBI opened an investigation based on rumor into Trump. To do so they appeared to falsify information so that the FISA court would allow wire taps and surveillance on the Trump campaign.

For me this begs the question: Can we remotely trust that the J6 prisoners are getting a fair hearing? Can we believe that anything the Biden administration has passed or rescinded was done legally? If the DOJ is compromised what assurances do we have that the law is being followed.

This confirmation of what we already knew is sickening. 

It’s completely insane that all of the things that Durham reports were allowed to happen and that there will be no accountability about it. I personally think that a lot of this is damn close to treason.

You’ve got to be kidding!

I swear, will Winter never end?

I woke up to a couple of inches of snow this morning. All I can think is, “it figures,” I had something that I needed to do today aside from shovel snow.

I knew when I put the snow shovel away earlier in the week, that I was probably doing bad juju, but come on it’s May!

You know, spring flowers… Come to think of it, the Apple tree was covered in new buds and the mountain lilacs were blooming as well. I have no idea what this is going to do to all those plants.

I’ll admit, it’s kinda pretty.

Even Jesse is over winter. I let him out this morning and he pranced around a little, then came back inside. He’s asleep on the couch now after talking to me about the snow outside. I assume he’s telling me that he’s done with it too. He’s been losing his winter coat so it might be that he’s just underdressed for the weather.

It looks like the sun is trying to poke through so I might not have to shovel, it’s 35° and rising. Perhaps I’ll sit here and appreciate the “Specialness” of this snow.

Looking at the temps for the last 8-10 hours I’m surprised it snowed at all, much less accumulated. I’d have thought this would be rain. I guess I’ll call it a magical storm and appreciate it for it’s uniqueness.

I’ll also be thankful that Jesse’s grooming appointment is next week. This is going to make a muddy mess.

I think it’s only me…

I keep catching articles or snippets of news, and thinking that I’m losing what’s left of my mind.

What’s weird and making me think I’m losing my mind is that, apparently nobody else thinks anything is amiss. Meanwhile my head is exploding and all I can think to do is run screaming into the wilderness.

For example:

There was a shooting in Louisville KY at a bank. An NPR report says, it appears that the shooting started in a conference room. There’s a lot of the other usual “guns bad” rhetoric and there there’s the obligatory doctors comment. In other words, the report was really “Boilerplate”.

What caught my attention was that the reporter speaks of psychological issues and how perhaps red flag laws are necessary everywhere. Then the reporter introduces the Doctor to make comments as an Osteopathic physician.

That’s when my brain said, “WAIT Just A DANG MINUTE!!!”

What the hell?

My first thought based on the word Osteopathic was, “A bone specialist”. My second thought was, “Why is a bone specialist commenting on a clearly psychological issue?” My next thought was, “Clearly I’ve misremembered the definition, I should look it up.”

For context, here’s the way stuff like this is stored in my head.

For clarity, I’ll use a common word. We know that osteoporosis is degeneration of the bones often attributed to aging.

Osteo – Greek for bone.

Porosis a condition (as of a bone) characterized by porosity

So osteoporosis literally means porous bones.

The word Pathic – perceiving, suffering, or affected in a (specified) way.

(As an aside this one is odd because there was one dictionary that said this word was either a homosexual bottom, or a catamite. These are not the definitions I was taught and means that I must carefully evaluate context if I see this word in the “wild” so to speak.)

Therefore you would expect for an Osteopath to study bones and the conditions or diseases that affect them.

OR I suppose you could use the odd dictionary (American Heritage online, by the way) and you’d come up with someone who has sex with bones????

If that’s not weird enough… Hang on, because this is where things get really weird.

The American Osteopathic Association website says something a bit different when defining what a Doctor of Osteopathic Medicine is. The definition isn’t simple, it’s actually kind of a word salad and takes a whole lot more linguistic processing power to process than it should. A word that is a Title should be very clear in my opinion.

Here is the answer to What is a DO?

Short answer, these guys probably started out as Chiropractors and / or Massage Therapists. Both of which, have their place but neither of which I want doing a psychological assessment on me.

In either case, if the Osteopathic Doctor actually studied and was licensed to treat diseases of bones, OR if they’re Chiropractors & Massage Therapists, they’re not qualified to speak on issues of psychology.

Personally, I like the clarity of Cardiologist, Psychologist, Ophthalmologist, Endocrinologist, etc. See the pattern? You’re looking at compound words. The Ologist says study of, and the word preceding it, says what’s being studied.

I’m sorry it took such a long way to get around to the point.

The problem is that when you have some knowledge of what words mean, or worse yet, that so many of our common words have roots in ancient languages and their root meanings, prefixes, and suffixes, are rattling around in your head, it’s maddening.

If you’re at all like me, you find your brain being rebooted all the time because you take the word apart and know what something is. Or at least what it’s supposed to be.

Except NOW the word may, or may not, mean what you thought it did regardless of the common root word, or even the long accepted definition.

Which is why I keep thinking I’m losing my mind.

I have a fairly decent vocabulary, so when I’m listening to, or reading something, I’m getting meaning transferred to me by the specific words being used, and apply a certain level of precision based on the definitions stored in my head.

When those words suddenly lead me off into the weeds, off the rails, or down the rabbit hole, because contextually they don’t appear to have the meaning stored in my brain I start to ask questions.

One of those questions is; “Did I just have a stroke?”

Then I realize that in the case of the NPR piece, they wanted the gravitas of a “medical professional” making comments.

The best they could come up with was a Doctor of Osteopathic Medicine.

Either the reporter didn’t know what that meant or didn’t care, and assumed that the majority of the American public wouldn’t know or care that the “Doctor” speaking was completely outside their lane.

One of my very best friends is a real “Doctor”. He legitimately holds a Phd. while he is very intelligent, and can speak eloquently on 18th century English Literature, I wouldn’t want him performing heart surgery on me or anyone else.

However, my friend could as legitimately spoken about the shooter in Louisville as the Doctor of Osteopathic Medicine on NPR.

With my friend, at least you wouldn’t have to process through a word salad that Kamala Harris couldn’t get through, to find out he’s not really qualified to speak on matters of Psychology.

The problem is that when words don’t have precise meaning then the point, or message those words were trying to convey is muddy at best.

I suppose what caused me to write this insane rabbit hole is that I frequently wonder why it is that I don’t understand what people are saying. I hear or read the words but the meaning is unclear.

Right now, on my desk is a form that says, “In addition to completing form XXX-YYY, please also supply the following documents if the following box is checked.”

Okay, none of the boxes are checked. So I shouldn’t have to supply those documents.

Except that’s not the case. It turns out they do want one of the documents, and according to the person I spoke with, they always want that particular document.

The organization could save themselves a lot of phone calls and unnecessary mail by simply being clear. Either always check the box next to that document, OR reword the instructions.

When I spoke with the representative after submitting the form, and the organization bouncing it back twice, they treated me like a moron because I’d followed their instructions precisely.

I first started noticing this lack of clarity many years ago. I thought it was the world that was the problem. It was little things at first and I was convinced I was right…

Now I question my rightness because the rest of the world seems to be getting along just fine with blurry meaning, poorly written instructions, and misleading reports about the news of the day.

If the rest of the world sees no problem, then the problem must be mine alone.

I wonder, should I see a psychologist, psychiatrist, or would an osteopathic doctor due just as well. I’ve been described by some as bone headed…